Important Dates
Early Bird Registration :21st July 2026
Paper Submission Deadline :26th July 2026
Last Date of Registration : 5th August 2026
Date of Conference : 20th - 21st August 2026
Conference Session Tracks
Aligned with
UN Sustainable Development Goals
This conference contributes to global sustainability by aligning its research discussions and academic sessions with key United Nations Sustainable Development Goals.
SDG 8 — Decent Work and Economic Growth
SDG 9 — Industry, Innovation and Infrastructure
SDG 12 — Responsible Consumption and Production
SDG 13 — Climate Action
Track 01
Digital Transformation Strategies in E-Commerce
This track explores innovative strategies for implementing digital transformation within e-commerce businesses. It aims to identify best practices and case studies that highlight successful transitions to digital platforms.
Track 02
Consumer Experience in the Age of E-Commerce
Focusing on the evolving consumer experience, this track examines how digital tools and technologies enhance customer engagement and satisfaction in online retail. Researchers are invited to analyze the impact of personalization and user experience design.
Track 03
Omnichannel Retailing: Integration and Innovation
This session addresses the challenges and opportunities associated with omnichannel retailing, emphasizing the integration of online and offline channels. Contributions should explore innovative approaches that enhance customer journeys across multiple platforms.
Track 04
Mobile Commerce Trends and Technologies
This track investigates the latest trends in mobile commerce, including app development, mobile payment solutions, and user interface design. Papers should highlight how mobile technologies are reshaping consumer purchasing behavior.
Track 05
The Role of AI in E-Commerce Innovation
This session focuses on the application of artificial intelligence in e-commerce, examining its potential to drive innovation and improve operational efficiency. Topics may include AI-driven personalization, chatbots, and predictive analytics.
Track 06
Data Analytics for E-Commerce Success
This track delves into the role of data analytics in enhancing e-commerce performance and decision-making. Researchers are encouraged to present methodologies and case studies that demonstrate the effective use of data in driving business outcomes.
Track 07
Sustainable Practices in E-Commerce
This session explores the intersection of sustainability and e-commerce, focusing on practices that promote environmental responsibility. Contributions should discuss strategies for reducing carbon footprints and enhancing sustainable supply chains.
Track 08
Social Media Marketing in E-Commerce
This track examines the impact of social media on e-commerce marketing strategies, including influencer marketing and community engagement. Papers should analyze how social platforms drive consumer behavior and brand loyalty.
Track 09
Digital Payments and Financial Innovation
Focusing on the evolution of digital payment systems, this session explores innovations that facilitate secure and efficient transactions in e-commerce. Researchers are invited to discuss trends such as cryptocurrency, mobile wallets, and regulatory challenges.
Track 10
Brand Management in the Digital Era
This track investigates the challenges and strategies of brand management in the context of digital transformation. Contributions should address how brands can maintain identity and trust in a rapidly changing online landscape.
Track 11
Emerging Markets and E-Commerce Growth
This session focuses on the unique challenges and opportunities for e-commerce in emerging markets. Researchers are encouraged to explore case studies that highlight successful business models and strategies tailored to these regions.