Flex Conference (Physical / Digital)

International Conference on Data-Driven Advertising and Business Value (ICDDABV - 26)

Call for Paper

The ICDDABV provides a supportive platform for both experienced researchers and early-career academicians to present their work and gain recognition. The conference covers diverse topics such as E-commerce,Business,Marketing encouraging participation from emerging researchers and fostering academic growth.

Authors are invited to submit papers addressing, but not limited to, the following areas:

  • Impact of Data Analytics on Advertising
  • Consumer Behavior in Data-Driven Marketing
  • Measuring Business Value from Advertising
  • AI in Targeted Advertising Strategies
  • Trends in Programmatic Advertising Technologies
  • Data Privacy and Ethical Advertising Practices
  • Cross-Channel Advertising Effectiveness
  • Role of Big Data in Marketing Decisions
  • Emerging Metrics for Advertising Success
  • Personalization Techniques in Digital Ads
  • Social Media Influence on Consumer Choices
  • Ad Spend Optimization through Analytics
  • Case Studies in Successful Data-Driven Campaigns
  • Challenges in Data Integration for Marketing
  • Future of Advertising in a Data-Driven World
  • Consumer Trust and Data Usage in Ads
  • Innovations in Digital Advertising Platforms
  • Impact of Mobile Analytics on Advertising
  • Behavioral Targeting and Consumer Engagement
  • Data-Driven Strategies for Brand Loyalty

Review & Publication

Submissions will be reviewed to ensure quality and relevance, with a focus on encouraging emerging research contributions. Accepted papers will be presented and considered for publication opportunities.

Registration

Early-career researchers are encouraged to register and present their work, gaining valuable feedback and academic exposure.

Publication

The conference provides opportunities for emerging researchers to publish their work in recognized platforms.

Important Dates

Early Bird Registration :31st October 2026

Paper Submission Deadline :5th November 2026

Last Date of Registration : 15th November 2026

Date of Conference : 30th - 1st December 2026