Flex Conference (Physical / Digital)

International Conference on Customer Relationship Management and Retention (ICCRMR - 27)

Call for Paper

The ICCRMR provides a supportive platform for both experienced researchers and early-career academicians to present their work and gain recognition. The conference covers diverse topics such as Marketing encouraging participation from emerging researchers and fostering academic growth.

Authors are invited to submit papers addressing, but not limited to, the following areas:

  • Strategies for improving customer retention
  • Customer relationship management technologies
  • Impact of loyalty programs on retention
  • Personalization in customer relationship management
  • Data analytics for understanding customer needs
  • Building emotional connections with customers
  • Challenges in maintaining customer relationships
  • Case studies on successful CRM implementations
  • Role of customer feedback in retention
  • Omni-channel approaches to customer management
  • Influence of customer service on loyalty
  • Retention strategies for subscription businesses
  • The psychology of customer loyalty
  • Innovative CRM practices in various industries
  • Impact of social media on customer relationships
  • Ethical considerations in CRM practices
  • Future trends in customer relationship management
  • Measuring success in customer retention efforts
  • Customer journey optimization for retention
  • Integrating AI in CRM strategies

Review & Publication

Submissions will be reviewed to ensure quality and relevance, with a focus on encouraging emerging research contributions. Accepted papers will be presented and considered for publication opportunities.

Registration

Early-career researchers are encouraged to register and present their work, gaining valuable feedback and academic exposure.

Publication

The conference provides opportunities for emerging researchers to publish their work in recognized platforms.

Important Dates

Early Bird Registration :20th January 2027

Paper Submission Deadline :25th January 2027

Last Date of Registration : 4th February 2027

Date of Conference : 19th - 20th February 2027