Flex Conference (Physical / Digital)

International Conference on Analytical Marketing and Marketing Strategies (ICAMMS - 27)

Call for Paper

The ICAMMS provides a supportive platform for both experienced researchers and early-career academicians to present their work and gain recognition. The conference covers diverse topics such as Marketing, Data Analytics encouraging participation from emerging researchers and fostering academic growth.

Authors are invited to submit papers addressing, but not limited to, the following areas:

  • Analytical techniques in marketing strategies
  • Data-driven decision making in marketing
  • Measuring effectiveness of marketing strategies
  • Challenges in analytical marketing today
  • Case studies of successful analytical campaigns
  • Role of big data in marketing analytics
  • Innovations in analytical marketing techniques
  • Cultural influences on marketing analytics
  • Future trends in analytical marketing
  • Collaborative strategies in marketing analytics
  • Influencer marketing and analytics
  • Consumer behavior analysis in marketing
  • Personalization through marketing analytics
  • Sustainable practices in analytical marketing
  • Cross-channel strategies for marketing analytics
  • Best practices for marketing analytics
  • Emerging technologies in marketing analytics
  • Brand loyalty through analytical marketing
  • Integrating analytics into marketing strategies
  • Ethical considerations in marketing analytics

Review & Publication

Submissions will be reviewed to ensure quality and relevance, with a focus on encouraging emerging research contributions. Accepted papers will be presented and considered for publication opportunities.

Registration

Early-career researchers are encouraged to register and present their work, gaining valuable feedback and academic exposure.

Publication

The conference provides opportunities for emerging researchers to publish their work in recognized platforms.

Important Dates

Early Bird Registration :15th February 2027

Paper Submission Deadline :20th February 2027

Last Date of Registration : 2nd March 2027

Date of Conference : 17th - 18th March 2027