Flex Conference (Physical / Digital)

International Conference on Web Analytics and Online Consumer Journeys (ICWAOCJ - 27)

Call for Paper

The ICWAOCJ provides a supportive platform for both experienced researchers and early-career academicians to present their work and gain recognition. The conference covers diverse topics such as Data Analytics, E Commerce, Marketing encouraging participation from emerging researchers and fostering academic growth.

Authors are invited to submit papers addressing, but not limited to, the following areas:

  • Web analytics for understanding consumer behavior
  • Impact of online reviews on purchasing decisions
  • Customer journey mapping through web analytics
  • Real-time analytics for e-commerce optimization
  • Challenges in interpreting web analytics data
  • Integrating web analytics with marketing strategies
  • Future trends in web analytics technology
  • Role of A/B testing in web optimization
  • Ethics of tracking consumer behavior online
  • Case studies of successful web analytics applications
  • Leveraging data for improved user experiences
  • Understanding bounce rates and user engagement
  • Web analytics tools for small businesses
  • Impact of mobile analytics on consumer insights
  • Cross-platform analytics for comprehensive insights
  • Emerging technologies in web analytics
  • Web analytics for conversion rate optimization
  • Customer segmentation through web analytics data
  • Impact of SEO on web analytics performance
  • Best practices for effective web analytics

Review & Publication

Submissions will be reviewed to ensure quality and relevance, with a focus on encouraging emerging research contributions. Accepted papers will be presented and considered for publication opportunities.

Registration

Early-career researchers are encouraged to register and present their work, gaining valuable feedback and academic exposure.

Publication

The conference provides opportunities for emerging researchers to publish their work in recognized platforms.

Important Dates

Early Bird Registration :6th February 2027

Paper Submission Deadline :11th February 2027

Last Date of Registration : 21st February 2027

Date of Conference : 8th - 9th March 2027